It is going to get rowdy inside Simon Skjodt Assembly Hall this year when an opponent misses their first free throw.
IU Athletics announced Tuesday via release they have partnered with Finney Hospitality Group on a fun new in-game promotion for all regular season IU home men’s basketball games.
If an opposing player misses two consecutive free throws during a trip to the free-throw line, fans receive a free order of Finney Fries which will be redeemable at any Finney Hospitality Group restaurant in the state of Indiana which includes – The Tap, Yogi’s, Social Cantina, and SmokeWorks.
The promotion follows a trend that has become popular at college basketball and NBA venues across the country. In the NBA there have been instances of players seemingly missing the first intentionally so they could make the second and mock the fans. And at least in one case, center Boban Marjanović may have missed intentionally to reward the fans.
Look for Indiana to do something to remind fans about the potential reward, and to get loud after the first miss.
The release says there are two things fans need to do to take advantage of this special promotion.
First, download the FHG Rewards app and complete the sign-up process. Second, when at a game at Simon Skjodt Assembly Hall, cheer as loud as possible during opposing trips to the free-throw line to enhance the chance of coming away with the free fries. If an opponent does miss two consecutive free throws during a trip to the free-throw line during an IU home game this season, Free Finney Fries reward will be available in the app the following morning by 9 a.m.
Once the reward is received in the FHG app, it will be available to be redeemed for one day. This offer is valid for dine-in only, and a purchase is required.
To learn more, visit https://iuhoosiers.com/sports/
